Popular Case Studies
Branding a Country: The Brand Peru
Back in 2011, a new brand identity was born for the country Peru in South America. The process of creating the brand started in 2009 and was…
Learning from the Gap Logo Redesign Fail
Introducing Gap Gap is a well-known, well-established clothing and accessories retailer founded in 1969. It stands as one of the largest…
Elevating Brand Imagery: Lessons from the Detailed Illustrations of the Paris 2024 Olympics Posters
On Monday, March 4th, France unveiled the iconic posters of the Paris 2024 Games at the Musée d’Orsay. The iconic posters are different…
New brand image for Adam’s Michelin-starred restaurant in the UK
Adam’s is a Michelin-starred restaurant, named UK’s No.1 by TripAdvisor in Birmingham. Originally a pop-up, Adam’s reopened in January…
Etihad Airways’ Rebranding – Has it paid off?
Etihad Airways, established in 2003, is the second largest flag carrier of the United Arab Emirates. They are based out of Abu Dhabi operating…
Branding Trends
Top Branding & Design Trends For 2025
Keeping up with trends can feel overwhelming, so we’ve made it easier for you. We’ve reviewed top marketing and design reports from sources…
Five Key Insights from Interbrand’s Best Global Brands Report
A few days ago, global brand consultancy Interbrand unveiled its 25th Top 100 Best Global Brands ranking and report. The report features a…
Raw Authenticity in Action: How CEOs are Transforming Brand Communication
The world of CEO branding seems to have swapped out its three-piece suit for its favorite pair of jeans and pulled up a chair to chat with…
Get Your Free Brand Strategy Cheat Sheet
Provide your email to receive our easy-to-follow branding checklist.
Useful Resources
The Best Online Branding Courses & MOOCs in 2025
DisclosureWe participate in affiliate programs and receive a small commission on purchases made through the links in this article. This…
Top Branding Books [2025]
DisclosureWe participate in affiliate programs and receive a small commission on purchases made through the links in this article. This…
The Top Branding Agencies In The World [2025]
This article aims to provide a list of some of the most prestigious branding agencies in the world. Of course, there are many more amazing…
The Top Logo Makers [2025]
Let’s face it, it’s not easy to find the perfect logo for your brand. Either you create something yourself (but you will need strong branding…
Free Online Design Tools to Create Your Visual Identity
Discover the best free online design tools for creating stunning visuals and building your brand's visual identity. From Adobe to Canva,…
The Most Prestigious Branding Awards
Branding awards celebrate excellence, innovation, and creativity, offering a platform for agencies and brands to showcase their innovative…