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The Top Logo Makers [2024]

best logo makers

Let’s face it, it’s not easy to find the perfect logo for your brand. Either you create something yourself (but you will need strong branding and design skills), or you’ll have to work with a professional designer or branding agency and pay a lot of money for it.

If you have the budget to hire a professional designer with branding expertise or a branding/design agency to help you develop the perfect logo for your brand, we highly recommend that you do so. Having branding and design experts working for you will ensure you get a great logo tailored to your overall brand strategy. You can find some of the best branding agencies in this article.

But if you’re on a limited budget, professional support isn’t always an option.

We have therefore carefully curated a list of the best logo makers that automatically generate attractive logo options. Each one has been tested by our team at The Branding Journal.

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looka logo maker

Looka is an AI-powered logo generator that helps entrepreneurs and marketers to create “out-of-the-box” logos quickly. After answering a few questions about your business and design preferences, you are provided with logo options that you can then further customize in an easy-to-use editor. Once you’re happy with the result, you can access for a small fee over 300 branded designs, such as business cards, social posts, or flyers.

Pricing: One-time purchase of $20 for a low-resolution file or multiple high-resolution logo file types for $65.

Canva

canva logomaker

After signing up for a free account, Canva’s logo maker offers you an intuitive drag-and-drop interface and an extensive library of templates that make it very easy to create an attractive logo in just a few minutes. You can also customize your logo by changing fonts, or adding icons and illustrations. Overall, Canva stands out in our list for its very modern logo designs.

Pricing: Free. Possibility to upgrade to Canva Pro for $15/month for premium templates and elements.

Adobe Express

adobe express

Adobe begins with a brief questionnaire about your brand and industry. You then select from four styles: minimal, bold, elegant, or organic. Afterward, you see sample logos in your chosen style that you can customize, though options are limited without logging in, so creating a free account is recommended. Customization may seem overwhelming at first due to the variety of options, but you’ll adapt quickly. Overall, Adobe excels in offering attractive color palettes based on color theory and a wide range of modern logo designs. You can download your logos as JPEG, PNG, or PDF.

Pricing: Free (sign-up required).

Designhill

designhill logomaker

At Designhill you start the process by selecting five logo designs you like, the colors that the logo options should be based on, and your industry. Shortly afterward, you are presented with different logo options—some more or less appealing and within or outside the colors you’ve chosen. Where Designhill stands out is the huge amount of customization you can do on your final logo. From the background, palette, and symbols to the individual containers, everything can be personalized to your liking.

Pricing: $15 for a low-resolution logo file. For $50, you receive the high-resolution logo files, including a full commercial license, and vector files.

turbologo logo maker

Turbologo is a modern AI-powered logo generator. After answering short questions about your brand (industry, color preference, logo style) and signing up for a free account, you can choose from several logo options the one that you prefer. The interface is clean, and you can customize your logo even further with icons, shapes, and font choices. In addition to a logo, the service allows you to design other collateral, such as business cards, letterheads, or covers for social media.

Pricing: One-time payment of $19.99 for one logo file in low resolution. A one-time payment of $39.99 allows for multiple high-quality logo files, print-ready formats, transparent backgrounds, and unlimited changes.

Vistaprint

vistaprint logomaker

The logo maker by Vistaprint is a modern, user-friendly, and straightforward platform. At the outset, you are prompted to answer common questions about your brand name, industry, and icon preferences. A useful feature is the ability to filter the resulting logo options by font style, layout (stacked, circular, icon in the middle, etc.), and graphic style (symbolic, monogram, or abstract). After customizing your chosen logo, you can download it as a ZIP file that contains .svg, .png, and .pdf versions of your logo, both with and without transparent backgrounds.

Pricing: Free (sign-up required).

Wix

wix logo maker

After signing up for a free account, Wix invites you to chat with an AI about your logo. Together, you will fill out a logo design brief. Afterwards, you are presented with several logos from which you can choose to customize one (symbols, shapes, fonts, images, backgrounds). Even though the logos are a little less exciting than those from the other logo makers on this list, we appreciate the approach Wix takes with its initial brief, as it encourages you to think about your requirements and target audience.

Pricing: The basic plan for $20 includes a high-quality logo with full commercial rights. Higher plans providing an extensive logo package with advanced features, unlimited customization, and various high-resolution files (incl. business card and social media designs).

Tailor Brands

tailor brands logo maker

To start, Tailor Brands will ask you extensive questions about your business and brand. After you signed up for a free account, you can then choose between either an icon-based, name-based, or initial-based logo style. The platform will then generate six logos for you to select from and adjust. You can also click the back button at any time to start over and get six new options. Once you find a logo you like, you can customize various aspects of it, such as fonts, icons, colors, and other elements.

Pricing: $9.99/month (includes high-quality logo files, full ownership of your logo, social media logo sizes, a logo resize tool, and access to graphic design tools and templates). After your subscription ends, your retain ownership of your logo.

Mark Maker

mark maker logo maker

Straightforward and easy to use, Mark Maker works as follows: you type in a word, and the website uses an algorithm to generate an infinite succession of logos. When you like a logo, you can click on a heart, and this will tell the system to create more logos like it. The objective of this logo maker to eventually generate a logo that suits your needs. Once you found that logo, you can download it as a PNG or SVG file.

Pricing: Free.

Logo Garden

logo garden logo maker

Once you land on Logo Garden, you have a canvas in front of you where you can customize the symbol and brand name on your logo. The platform doesn’t generate any logo options and design process is therefore very much hands-on. However, you can choose from a large icon database and, with some creativity, come up with a basic logo for your needs. And while the interface looks a little outdated, Logo Land is still a valid contender on our list.

Pricing: Free (sign-up required).

Squarespace

squarespace logo maker

Squarespace offers perhaps the fastest access to a logo editor. Simply enter your business name, and it will display a basic logo with an icon for you. You can then customize the color, symbol, font, and more as you go. In terms of design, the logo options are somewhat limited, but the platform is clean, well-designed, and straightforward to use. After signing up for a free account, the final logo can be downloaded in PNG format, in black, white, and color.

Pricing: Free.

Shopify

shopify logo maker

After choosing your industry and three brand values, Shopify displays different logo options, which are basic in style. You can then proceed to edit the colors, icons, fonts and the layout of your logo.

Pricing: Free.

Updated: October 2024

50 Video Lessons | In-Depth Workbook | Templates | Support
Our course The Ultimate Brand Building System is now open for registration. Enroll today to stand out in your market and create a future-proof brand!

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19 comments
  1. How about logocrisp? Or makelogoonlinefree.com? They both have a free logo download option that gives you a jpg image. That is great for small projects when you are a web designer like me.

  2. Hi, I started making a logo for my website a few weeks ago, I’ve been comparing sites out there on blog reviews. I have to say that these sites are really cool!! Have you tried http://www.logogenie.net? I started my logo on there the other day and I must say that I have a soft spot for this site. I think it should be included in the logo generator list. It’s packed with cool features. Enjoy

  3. Great post, I was surprised that you listed Tailor Brands as #2, I used them to create a logo and got a full branding package! It’s worth a try..

  4. Yikes. I’m shocked that The Branding Journal would publish an article that promotes an “anyone can do it!” to such a critical branding tool. As the article states in the very beginning:

    “A brand is not just a logo, however, a logo is one of the most critical elements of your brand’s visual identity. Today we will take a look at the best logo generators available online.”

    If a logo is “one of the most critical elements,” then is it really a good idea to trust an automated tool? A logo should be developed in the larger context of branding — the target audience, positioning against competitors, the brand’s promise /values, etc. An automatic logo generator can’t analyze any of this, and the entrepreneur may not understand how to do this and why it’s important, instead creating something that she/he feels “looks nice.”

    Even small start-ups with budget limitations should consider hiring a small or one-person agency that can bring the human side into this vital process. Yes, some investment will be required — but there is clearly a benefit: a visual ID based on an understanding of audience, business strategy, and market. If you’re not a branding designer, creating your own logo is a bit like performing your own dental work!

  5. Really impressive! I wasn’t aware that there were so many logo generators out there. A logo is certainly the most important visual element of any business and or brand so it is something pretty delicate to deal with. I will be trying these out, thanks for sharing this!

  6. A logo is the face of the company. It invites the ideal customer to connect with your company and makes sure they do not forget you. A professional logo design service understands your needs and can easily create a noteworthy face for your business.

  7. A company is much more than a logo. A logo, on the other hand, is one of the most important parts of the brand’s visual identity.

  8. A company is much more than a logo. A logo, on the other hand, is one of the most important parts of the brand’s visual identity.

  9. Thanks for the ideas..! Truly impressive!
    These tools sound great… I’ll definitely check them out!
    I started creating a logo a few weeks ago for a new business venture and I’m having a hard time.

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