The Branding Journal
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November 25, 2016

Korean Tourism Organisation Reinvigorate And Refresh The Nation’s Brand

Read more Korean Tourism Organisation Reinvigorate And Refresh The Nation’s Brand
September 20, 2016

Feminine care in China to be brought into the limelight by tampon brand Femme

Read more Feminine care in China to be brought into the limelight by tampon brand Femme
September 8, 2016

Ikea Takes Self-serve To A Whole New Level, As It Opens A Restaurant Where Diners Cook Their Own Food

Read more Ikea Takes Self-serve To A Whole New Level, As It Opens A Restaurant Where Diners Cook Their Own Food
August 22, 2016

Chow Tai Fook Launches New Retail Campaign to Focus on the Origins of Their Diamonds

Read more Chow Tai Fook Launches New Retail Campaign to Focus on the Origins of Their Diamonds
August 17, 2016

Different roles in a branding agency

Read more Different roles in a branding agency
July 13, 2016

Barclaycard’s Buzzfeed campaign is to target “younger” shoppers

Read more Barclaycard’s Buzzfeed campaign is to target “younger” shoppers
June 29, 2016

LATAM airlines rolls out new corporate branding

Read more LATAM airlines rolls out new corporate branding
June 28, 2016

What is a branding agency?

Read more What is a branding agency?
branding importance
June 22, 2016

Why is Branding so Important for Your Business? [+ Real Life Examples]

Read more Why is Branding so Important for Your Business? [+ Real Life Examples]
June 9, 2016

Top 8 Online Logo Makers

Read more Top 8 Online Logo Makers

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The Branding Journal is an independent online journal that publishes information and resources about branding strategies worldwide.

The website reports on the importance of branding within marketing strategies and how it empowers organizations and shapes consumer behavior around the world.

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Recent articles

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The Branding Journal
  • Branding Strategies
    • Brand Architecture
    • Branding Concepts
    • Brand Experience
    • Brand Extension
    • Brand Identity
    • Brand Image
    • Brand Positioning
    • Brand Visual Identity
    • Co-Branding
    • Logo Design
    • Naming Strategy
    • Rebranding
  • Brand Communications
    • Advertising
    • Digital Strategies
    • Packaging Design
    • Product Design
  • Case Studies
  • Resources
  • Subscribe!
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