The Top Branding Agencies In The World [2020]

top branding agencies

This article aims to provide a list of some of the most prestigious branding agencies in the world. Of course, there are many more amazing agencies we still need to discover, and we will continue to update the list over time.

Meanwhile, we hope this list will help future brand strategists find their perfect employer, but also brands find their perfect branding agency!

Bellwether

Cities: Dubai (United Arab Emirates)

“We are driven to create brands that are both brilliant and beautiful. Our process of creation is multifaceted and more often than not – messy. It’s a learning journey that we take together with our clients and the outcome is always surprising, purposeful and ultimately impactful.”

Blue Marlin

Cities: Bath, London (United Kingdom) New York (USA), Mumbai (India)

“We accelerate businesses by building brands that livein the hand, heart and mind. As strategic creative partners we help our clients navigate change, in good times and bad, to imagine more profitable and responsible futures. We make brands relevant in people’s lives. Since 1993.”

Brandimage

brand_image

Cities: Paris (France), and Shanghai (China).

Brandimage is a global consultancy of brand equity architects and designers. Brandimage creates brands that drive brand performance. Brandimage creates brand experiences that are distinctive, ownable, engaging and that resonate deeply and enduringly with consumers because they are rooted in fundamental emotional truths. Brandimage is part of the brand development group of SGK, which is a Matthews International company.

Brand Me

Cities: London (United Kingdom)

“BrandMe is a privately owned strategic brand development, design and innovation consultancy, ranked number 5 in last year’s Design Week Survey. Our success is due to our talented team of passionately creative and strategic individuals who are proud to work in an agile, independent and award winning agency.”

Design Studio

design studio top branding agencies
Cities:
London (United Kingdom), New York (USA), Sydney (Australia)

“We create brands the world loves. We make every experience people have with your business meaningful. We build brands with purpose, brands that impact the lives of millions, and brands that last.”

Coley Porter Bell

Cities:  London (United Kingdom), New-York (USA)

“For over 40 years, we’ve been working with some of the world’s biggest brands. From creating brand strategy roadmaps and designing new brands themselves, to revitalising legacy brand propositions and developing employee engagement programmes, Coley Porter Bell helps brands turn change in to opportunity for their business.”

Evviva

evviva top branding agencies
Cities:
San Francisco (USA), Edinburgh (Scotland)

“Evviva’s a brand agency. We combine the power of insight with the art of identity to make people act. With offices in San Francisco and Edinburgh, we combine the best of Silicon Valley’s entrepreneurial spirit with the UK’s marketing genius to deliver outstanding research, strategy, positioning and identity to many of the world’s most admired brands.

FutureBrand

futurebrand_logo_detail

Cities: London (United Kingdom), New York (USA), Shanghai, Beijing (China), Bogotá (Colombia), Buenos Aires (Argentina), Dubai (United Arab Emirates), Geneva (Switzerland), Lima (Peru), Madrid (Spain), Melbourne (Australia), Mexico City (Mexico), Milan (Italy), Paris (France), San Francisco (USA), Santiago de Chile (Chile), São Paulo (Brasil), Sydney (Australia)

“FutureBrand is a global brand transformation company. Based in the world’s most exciting cities, we are a diverse and entrepreneurial group of brand, creative & experience experts. We help businesses grow even when times change by better connecting brand purpose to everyday experience.”

Interbrand

Cities: New-York – Global Headquarters (USA), Buenos Aires (Argentina), Cologne (Germany), London (United Kingdom), Madrid (Spain), Mexico City (Mexico), Milan (Italy), Mumbai (India), San Francisco (USA), São Paulo (Brasil), Seoul (South Korea), Shangai (China), Sydney (Australia), Tokyo (Japan), Zürich (Switzerland)

“Interbrand has been the world’s leading brand consultancy, for over 40 years – having pioneered iconic work and forged many of the brand building tools that are now commonplace. We know that in an age of unprecedented abundance of choice and speed of innovation, customers’ expectations are moving faster than businesses. While incremental change is still essential, it’s no longer sufficient. It takes bold moves to leap ahead of customers and competitors. We call them Iconic Moves.”

Labbrand

Cities: Shanghai (China), Singapore, New York (USA), Vancouver (Canada), Paris (France)

Labbrand is the leading China-originated global brand consultancy with regional operations in APAC (Shanghai, Singapore), Europe (Paris), and North America (New York, Vancouver). We drive forward the positive power of branding. Leading brands on impactful journeys, we create meaningful brand experiences by bringing together excellence in research, strategy, design and verbal identity.

superunion

Cities: Amsterdam (The Netherlands), Bangkok (Thailand), Beijing, Shanghai (China), Berlin, Hamburg, Munich (Germany), Cairo (Egypt), Cape Town, Johannesburg (South Africa), Dubai (United Arab Emirates), Hong Kong, Jakarta (Indonesia), London (UK), Madrid (Spain), New York (USA), São Paulo (Brasil), Seoul (South Korea), Singapore.

Superunion is a next-generation brand agency built on a spirit of creative optimism. We believe in the power of creativity to improve the future of people and organisations. Our expertise includes brand strategy, identity, communications, and brand management. With 750 people in 22 offices and 17 countries, we’re a truly global brand agency.

Landor

Cities: Bangkok (Thailand), Beijing, Shanghai, (China), Cape Town (South Africa), New York, San Francisco, Chicago, Cincinnati (USA), Dubai (United Arab Emirates), Geneva (Switzerland), Hamburg (Germany), Hanoi (Vietnam), Hong-Kong, Istambul (Turkey), Jakarta (Indonesia), Kuala Lumpur (Malaysia), London (United Kingdom), Sydney, Melbourne (Australia), Mexico City (Mexico), Milan (Italy), Moscow (Russia), Mumbai (India),  Paris (France), São Paulo (Brasil), Seoul (Korea), Singapore, Tokyo (Japan)

“A global leader in brand consulting and design, Landor helps clients create agile brands that thrive in today’s dynamic, disruptive marketplace. Our work enables top brands—from Barclays to BMW and Tide to Taj—to stand for something while never standing still. Founded by Walter Landor in 1941, Landor pioneered many of the research, design, and consulting methods that are now standard in the branding industry. Today, Landor has 26 offices in 19 countries, working with a broad spectrum of world-famous brands.”

Lexicon Branding

lexicon top branding agencies
Cities: Sausalito (USA), Amsterdam (The Netherlands)

“Lexicon Branding develops category-defining names for the world’s biggest and most innovative brands. Swiffer, Sonos, Pentium, Dasani, and Impossible Foods are just a few of the hundreds of successful product and company names we have created since 1982. “

Lippincott

Cities: New York, Boston, San Francisco (USA), Paris (France) London (United Kingdom), Tokyo (Japan), Hong Kong, Seoul (South Korea).

“Lippincott builds brands and brand portfolios that remain relevant and differentiated in the face of changing markets. In a world of digital transformation, we think systematically and creatively, to build new brands, reposition existing ones and enable future growth.”

LPK

top-branding-agencies-LPK-logo

Cities: Cincinnati, OH (USA) London (United Kingdom) Geneva (Switzerland)

“LPK IS a global brand design and innovation agency. As specialists in innovation, branding, and customer experience, we create brands that resonate in current culture and stand the test of time.”

MetaDesign

Cities: Beijing (China), Berlin, Düsseldorf (Germany), Lausanne, Zürich (Switzerland), New York, San Francisco (USA)

MetaDesign is a global brand strategy, innovation and experience firm. We use the power of creativity to transform business for the better. As a strategic and creative partner to large corporations, cultural institutions and startups, we work with our clients on complex brand and business challenges. We are a member of Publicis Communications.

Mucho

mucho top branding agencies
Cities:
Barcelona (Spain), Melbourne (Australia), New York, San Francisco (USA), Paris (France)

We create design with meaning. Great design speaks to your head, and your heart. It makes you feel different, and think differently. It makes you remember, and respond. That’s what we aim for: to go from insight to ideas to design that connects. To craft things with intelligence, sensitivity and precision.

Red Antler

redantler top branding agencies
City:
New York (USA)

“Red Antler is a branding company based in Brooklyn. Fiercely committed to differentiation and success, we build brands for startups that are changing how the world works. We create captivating brand experiences that connect with people deliberately, through all points of interaction.”

Saffron Brand Consultants

saffron

Cities: Madrid (Spain), London (United Kingdom), Istanbul (Turkey), Vienna (Austria), Mumbai (India)

Saffron Brand Consultants is an independent branding consultancy. Founded in 2001 by Jacob Benbunan and Wally Olins (1930-2014). Saffron specialises in defining brand strategies with a special focus on experience design and innovation in order to build solid brand cultures.

Sedgwick Richardson

sedgwick richardson top branding agencies

Cities: Hong Kong, Kuala Lumpur (Malaysia), Manila (Philippines), Saigon (Vietnam), Singapore, Yangon (Myanmar)

“Sedgwick Richardson has been headquartered in Asia for 30 years, but our story echoes much further. From the very beginning, we’ve devoted ourselves to future thinking. Our strategic mindset and creative energy are the foundations of our brand. From start-ups with global ambitions, to international brands seeking to stay fresh, we apply our on-the-ground cultural knowledge to new and established players in the Asian market.

Siegel+Gale

Cities:  New York, Los Angeles, San Francisco (USA), London (United Kingdom), Shanghai (China), Dubai (United Arab Emirates), Tokyo (Japan)

“We believe in the power of simplicity. At Siegel+Gale, we own it, defend it and live by it. We’re a brand strategy, design and experience firm. With unlimited imagination and a dedication to the facts, we build brands that cut through the clutter—and unlock success for our clients.”

Vivaldi Group

Cities: New York, Chicago (USA), Buenos Aires (Argentina), Toronto (Canada) London (United Kingdom), Zürich (Switzerland), Düsserldorf, Munich, Hamburg (Germany).

“Vivaldi is a global business and brand transformation firm single-mindedly focused on keeping you ahead of the game. We uncover opportunities at the intersection of strategy, brand, technology and design, but don’t stop there. We go beyond consulting to make strategy actionable — the most important factor in leading clients to success.”

Want Branding


Cities:
New York, Miami, Denver (USA)

“At WANT Branding we create brands for every kind of business –
from the world’s biggest brands to small and medium-sized companies.We also brand start-ups. non-profits and trade groups as well as partner with VCs, Private Equity firms on their portfolio businesses. Based in three of America’s most exciting cities – New York, Miami and Denver – WANT is an entrepreneurial agency made up of small, senior-level teams who are hands-on from start to finish.”

Wolff Olins

Cities: London (United Kingdom), New York, San Francisco (USA), Dubai (United Arab Emirates)

“We are Wolff Olins, a global agency creating transformative brands that move organizations, people and the world forward. For over 50 years, we’ve been delivering strategy, design and change to help advance organizations in moments of inflection. We believe that brands have the power to move minds and improve our world. They connect people, ignite conversation and feed our imagination. As creative problem solvers, we tackle the most daring brand challenges to deliver meaningful commercial, creative and cultural impact.”

Last update: August 2020

Branding

Comments

  • Mak ,

    Hello Marion,
    Thank you for such excellent compilation of all the good brand agencies.

    • Marion
      Marion ,

      Hello Mak! Very happy you liked it and thank you for the feedback! Have a great day 🙂

  • Hiren Panchal ,

    I suggest you Litmus branding, a leading Strategic Branding Agency based in India, provides branding services which includes croprate branding, logo design, brand identiry design and brand development.

    • Marion
      Marion ,

      Thank you Hiren! We will consider it!

  • Akram ,

    Hello Marion,

    Can you please elaborate why the following companies are not on the list:
    HCT – England
    AIA – US
    Pennebaker – US

    • Marion
      Marion ,

      Hi Akram, thanks for your comment! As stated in the article, there are many more great branding agencies we still need to discover. We will take into consideration your suggestions next time we update the list.

  • Salientist ,

    Hi Marion, don’t you think DRAGON ROUGE (global design & innovation agency) should be on the list ?

    • Marion
      Marion ,

      Hi Salientist, thanks for your comment.
      Dragon Rouge is a great agency, however we try to keep the focus on the ones that are specialized 100% on branding.

  • Kitty Mayon ,

    I’m a new Denim brand in La ca. Is there one of these company’s that will be good for my brand.

  • Gregg Archibald ,

    Thanks for a great list. Is there a list of the Top 50 (or 20, or 100, or whatever) branding agencies by revenue?

    • Marion
      Marion ,

      Hey Gregg, thanks for your comment! Not yet, but we will think of it!

  • Flora Mangala ,

    Thanks for the great list. Please confirm if the above are brand consultants purely or also creative agencies

    • Marion
      Marion ,

      They are branding agencies, but some also offer other services within marketing.

  • Anum Yasmin ,

    Hi MARION, I think in such an intense competitive environment where branding becomes the core of many businesses, each agency is trying to make itself the best one. It is really hard to list down the top agencies around the globe. Excellent work. Thanks for sharing it with us.

  • Siiri Same ,

    Marion, a great overview. Have you updated it this year?

    • Marion
      Marion ,

      Thanks Siiri. Not yet, but we are planning on doing it!

      • Jonathan Verney ,

        You might also consider Level 5 Strategy. They are a brand consultancy based in Canada.

        • Marion
          Marion ,

          Thanks for the insight Jonathan! We’ll check this!

  • Mahmood ,

    Hi Marion,

    Great list! Very helpful.

    I’m actually looking for a branding agency who specialise or have worked with beverage branding.

    I’ve contacted a few on your list, but if you’ve got any in mind, do let me know via my email.

  • Sammy ,

    Collins in the U.S.?
    The Partners
    Pentagram
    Johnson Banks

  • Gidraph Mwangi ,

    Greetings Marion,

    Would like to share with you on a branding agency in Kenya,Africa.

    Kind regards,
    Gidraph Mwangi

  • Lewis Jenkins ,

    Hi Marion,
    That’s a good list!
    Next time you’re assessing branding agencies to update the list, there is a reputable one in Sydney, Australia called PERCEPT Brand Design.
    It’s worth checking out.

  • Rahul Sharma ,

    Hello,

    I would like to share brands consulting firm name, brands Academy is branding company. please add this company next time.

    Thanks
    Rahul

  • amaechi ,

    Awesome Marion thank you for this list it’s really helpful.

    • Marion
      Marion ,

      My pleasure Amaechi!

  • kawtar ,

    Amazing !!! I will join the Newsletter and subscribe to this Blog. Im located in Morocco and it’s hard to find this type of information here.

    • Marion
      Marion ,

      Great! Happy to help!

  • Luis ,

    Hi Marion, great compilation. Is there a particular agency you would recommend for Proffessional Services, particularly law firm branding?.

    • Marion
      Marion ,

      Hey Luis, thank you so much for your comment! This is a very good question, unfortunately I don’t know an agency that is specialised in this specific industry, however I am pretty confident that the majority of the agencies on the list are qualified to do so. I will consider your comment and come back to you if I hear of something like this. Have a great day!

  • Ankita Patel ,

    Hey Marion, I was in search of my competitors and came across this blog. I’d be interested in knowing what factors you might consider if we had to bring upon our branding agency, Om Infosolutions onto this list? 🙂

  • Kata ,

    Great list, thanks for sharing! How were they chosen? Just wondering why places like Pentagram, The Partners, Pearlfisher or Bulletproof didn’t make the list? All great agencies. : )

  • Clément Daste ,

    What a difficult task to select top branding agencies! There are so many of them.
    I agree on most of your choices Marion, even if I do believe than agencies such as Pentagram, Design Studio or even Anagrama deserve to be on that list. Beau travail !

    • Marion
      Marion ,

      Thanks for the suggestions Clement. We will consider them in our next update!

  • Rose Keys ,

    Great list.

  • Naming Agency FERRAS ,

    Hey Marion,

    there is Australia on the list, but not Austria. Huuuuge mistake! We do so great names here ;-))

    Thanks for the cool list!

    Best!

    Brandon

  • Aayam Agency ,

    I suggest you Aayam, an emerging strategic branding and packaging design agency based in Gujarat, India which provides complete branding services such as brand identiry design, brochure design, packaging structural design, logo design, exhibition design, catalogue design, brand retail and interior design at best price.

  • Andrew ,

    Hi Marion, thank you for posting this very interesting list.
    I am looking for a branding agency, small but successful in the fintech / banking sector. I know that small and banking may not go hand-in-hand, nevertheless I am looking for an agency that is on the verge of rapid growth, but still hungry enough to do what it takes to enhance its portfolio of successes in order to grow internationally in Europe. Any recommendations?
    Thank you.

  • Ronald ,

    Hi, can you make a review for brand consultant in Indonesia? the top 3 would be : Milestone, Makki Makki and Brand Union. They’re the best in the business

  • Helena sumendap ,

    From Indonesia, kindly check out Milestone Indonesia, Brand Union and DM ID Holland

  • Vimala ,

    Hey hi, Its been great to see those list . Here i would like to suggest made in India branding Agecny in India Easton Media Pvt Ltd

    They have variety of Clients in India. I think this would be fit for your list

  • Desi Poluan ,

    Nice list Marion, from South East Asia – Indonesia i’d personally like to recommend Milestone Indonesia and Makki Makki as the two of the leading brand consultant or brand agency in Indonesia.
    thank you

  • Harold Mc Knee ,

    Helpful list to seek a brand agency or brand consultant. Thank you!

  • Advertising USA ,

    Thank for the nice list of information.

    Best regards,
    Mark.,

  • Susan Darmawan ,

    I would wholeheartedly recommend Brand Union and Milestone Indonesia to any business who wants to take their brand to the next level in Indonesia.

  • Rochelle Bonnett ,

    I highly recommended JOMIE – jomie.net. They drive excellent results for the customers.

  • Ajay ,

    Hi Marion,

    I would say Fresh Mind Ideas, a strategic and creative branding agency.

  • Simon ,

    Hi Marion, Very useful list and summary……I have a new start up company. I have a clear idea of my target consumer, brand idea/concept but I need to find a good agency to work with to bring it to life and creating the brand story, visual identity, logo, and package design…..who would you recommend?

  • Matt Alex ,

    Thank you very much for this overview!!
    In my opinion BrandTrust GmbH deserves a spot on the list. It’s a strategic brand management consultancy and was recently ranked under the TOP 5 Marketing, Branding & Pricing consultancies in Germany by statista and brand eins along folks like BCG, Accenture and McKinsey

  • Marcus Osborne ,

    Brand agencies tend to be very similar to advertising or creative agencies. Branding is based on building a long term profitable bond with customers, based on delivering economic, experiential and emotional value and backed up by everyday operational excellence. It may not be as glamorous as advertising and cool looking design but it’s what builds brands. Fusionbrand, headquarted in Malaysia is developing brands from the inside out and doing it very successfully. You might want to reach out to them if you are in Asia and want to build a brand rather than embark on a creative driven exercise.

  • Anu Ayyar ,

    Hi Marion,

    If you want to update this list and you need help, do contact me I would be glad to help you.

  • Akki ,

    Hi, @Marion,
    Thanks for sharing good list.

  • Binod Kumar ,

    I suggest you Daksha Digitas, a leading Branding Agency in India, offers branding services included corporate branding, logo design, brand identity design and brand development.

  • Marco ,

    Hi Marion, I would like to bring to your attention an interesting branding / digital agency in Italy: GBR Design

  • Aitor ,

    Move !!!
    Move Branding in San Sebastián, Spain

  • Sebastian ,

    Hi Marion, this is a great article – very insightful and useful.
    Looking forward to a soon update.
    Best,
    Sebastian

  • Kathy T. Sullivan ,

    You might want to also consider brandinglosangeles.com
    They’ve worked with a large number of clients in different industries! I’ve worked with them on separate occasions and am satisfied with results each time!

  • LENNY ,

    Thanks Marion for your efforts, loved the read!

  • Siva ,

    Hi Marion,
    Thanks for sharing the list.

  • Paulina ,

    Hi Marion, thanks for a great list! I would suggest evvivabrands.com – branding specialists with extensive global research experience

  • Naperville Realtor ,

    Great Post!!

  • Xcel Network ,

    Very good article and awesome list Marion.

  • Sudeshna Jain ,

    A very useful article. Branding holds such importance in any brand’s success. Hope we will get to see new additions in this list. Thank you.

  • Syed Qasim Ali ,

    I really appreciate the efforts you put into reviewing these useful resources. All of these advertising agencies are working with creativity.

  • Ana ,

    Hi Marion, thanks for the useful article. Is this list still updated? Many thanks and all the success!!

    • Marion
      Marion ,

      Thanks Ana Lucia, we will update it soon!

  • Harsh Raval ,

    What a wonderful list of the best branding companies!
    Being someone from a growing branding company, I always look forward to insightful articles.
    It’s always
    Thank you for sharing such an informative blog.
    I will share with my friends too.

  • Alecy ,

    Hey, nice article on Branding list with great information. salute for efforts. thanks.

  • Divine Monkey ,

    Nice article I suggest you Divine Monkey they are very creative as well.

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