The Most Prestigious Branding Awards
Branding awards celebrate excellence, innovation, and creativity, offering a platform for agencies and brands to showcase their innovative…
What Is a Visual Identity and Why Does It Play a Crucial Role in Branding?
One of the key components of building a successful brand is developing a strong visual identity. This article…
Can I Use ChatGPT for Marketing and Branding? Use Cases, Examples, and Considerations
You have probably heard of ChatGPT – it is hard not to come across it with the media…
Personal Branding: Why It Matters
Personal branding is the process of building a brand for a person. Learn more about this concept and why it is important.
Let Material Speak for Itself: the STUDIO DAM Approach to Branding
STUDIO DAM is a multi-disciplinary branding and design consultancy based in Singapore. Back in 2019, after expressing their…
What is Brand Architecture? Definition, Models, and Examples
New challenges arise as an organization thinks about entering an untapped market segment. For example, should we create…
Hot New Branding Course – Join Branding Now
Are you looking for the ultimate course on Brand Design and Strategy? Check out Branding NOW – a HOT…
The Best Online Branding Courses & MOOCs in 2024
DisclosureWe participate in affiliate programs and receive a small commission on purchases made through the links in this…
Luxury Branding: An Introduction by Philippe Mihailovich
In this interview, we explore the concept of ‘luxury branding’, how luxury brands differ from high street brands,…
What Is Co-Branding?
Now more than ever, brands are exploring new opportunities to gain market share and engage with prospective consumers.…