The Branding Journal
  • Branding Strategies
    • Brand Architecture
    • Brand Awareness
    • Brand Experience
    • Brand Extension
    • Brand Identity
    • Brand Image
    • Brand Positioning
    • Brand Visual Identity
    • Branding Concepts
    • Co-branding
    • Logo Design
    • Naming Strategy
    • Rebranding
  • Brand Communications
    • Advertising
    • Digital Strategies
    • Packaging Design
    • Product Design
  • Case Studies
  • Resources
  • Blog
  • Subscribe!
December 7, 2014

Brands start releasing video ads on Instagram

Read more Brands start releasing video ads on Instagram
November 26, 2014

Marion Cotillard meets Metronomy for Dior’s latest advert video

Read more Marion Cotillard meets Metronomy for Dior’s latest advert video
October 12, 2014

A Smart Dancing Traffic Light

Read more A Smart Dancing Traffic Light
August 15, 2014

Bacardi produces graphic novel to showcase its brand heritage!

Read more Bacardi produces graphic novel to showcase its brand heritage!
August 6, 2014

The Nike Vending Machine That Accepted Fuelband Points as a Form of Payment

Read more The Nike Vending Machine That Accepted Fuelband Points as a Form of Payment
August 5, 2014

Audi Spain bets on olfactive marketing to introduce its new Audi A3 Cabrio

Read more Audi Spain bets on olfactive marketing to introduce its new Audi A3 Cabrio
July 23, 2014

Greenpeace’s business card takes the form of a free Metro pass

Read more Greenpeace’s business card takes the form of a free Metro pass
July 15, 2014

How brands reacted to Germany’s World Cup triumph

Read more How brands reacted to Germany’s World Cup triumph
June 27, 2014

Pantene’s Branding Strategy Behind its ‘Not Sorry’ Commercial

Read more Pantene’s Branding Strategy Behind its ‘Not Sorry’ Commercial
June 17, 2014

Volkswagen Creates a Magazine Ad that Offers a Wi-Fi Connection to Its Readers!

Read more Volkswagen Creates a Magazine Ad that Offers a Wi-Fi Connection to Its Readers!

Posts navigation

1 2 3

Welcome!

The Branding Journal is an independent online journal that publishes information and resources about branding strategies worldwide.

The website reports on the importance of branding within marketing strategies and how it empowers organizations and shapes consumer behavior around the world.

Search

Recent articles

  • MasterClass Unveils a New Visual Identity That Underscores Diversity of Thought and Knowledge
  • Interview With Ken Segall – the Ad Man Who Placed the ‘i’ in iMac
  • Audio Branding: Now’s the Time for Brands to Invest in Their Sonic Identity
  • What Is Co-Branding?
  • Reuters Events Launches Strategic Marketing USA – Setting the Future of Marketing
  • Brand Evolution: How to Develop a Non-offensive Brand
  • Interview with Charlotte Holroyd on Ethical Branding
  • How To Brand a Podcast – “La Poudre” Case Study
Strategic Marketing USA, November 5 - 6, 2020

Popular Tags

Advertising Brand Brand Architecture Brand Communications Brand Experience Brand Extension Brand Identity Brand Image Branding Branding Awards Branding Concepts Branding Industry Branding Strategy Brand Positioning Brand Visual Identity Case Studies Co-branding Consumers Digital Interviews Logo Naming Strategy News Packaging Product Rebrand Trends Working in Branding

The Branding Journal

About Us
Contact Us

Subscribe to our newsletter!

Subscribe

Website Terms of Use

Privacy Policy
Cookie Policy
Copyright ©2014-2020 The Branding Journal. All Rights Reserved.
Back to top