From Abstract to Tangible: Why Sustainable Brands Should Embrace Hierophanic Marketing byAdomas Pūras
Read More 6 minute read Brand Strategy Case Studies Packaging Rebrand What to Learn From Tropicana’s Packaging Redesign Failure? Tropicana’s 2009 packaging redesign failure is in my eyes one of the most interesting case studies about branding… byMarion AndrivetMay 1, 2015