sainsbury’s - The Branding Journal

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Sway: An Inspiring Case Study of a Regenerative Brand with a Powerful and Unique Brand Strategy

byMarion Andrivet

Brand Value Proposition: What Is It and How to Create One?

byMarion Andrivet

Brand Vision vs. Mission: Understanding the Difference (With 15 Real-World Examples)

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The Importance of Brand Localization (+ Successful Examples)

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Advertising

5 Must-see Emotional Christmas Ads for 2015

Brands have already gotten into the Christmas spirit, with the annual avalanche of heart-wrenching TV commercials. Christmas ads…

byMarion Andrivet

December 2, 2015