2015 - The Branding Journal

A leading independent publication about strategic branding worldwide.

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Sway: An Inspiring Case Study of a Regenerative Brand with a Powerful and Unique Brand Strategy

byMarion Andrivet

Brand Value Proposition: What Is It and How to Create One?

byMarion Andrivet

Brand Vision vs. Mission: Understanding the Difference (With 15 Real-World Examples)

byMarion Andrivet

The Importance of Brand Localization (+ Successful Examples)

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4 minute read

Branding for political parties: The 2015 UK General Elections analyzed by Siegel+Gale

Today we want to share this timely political story from Siegel+Gale‘s branding team in the UK. The election is…

byMarion Andrivet

May 6, 2015