A leading independent publication about strategic branding worldwide.

Bruno Benedini

2 posts
Bruno is the co-founder of Taillight Branding. He has spent two decades working in practically every facet of branding, creating and evolving some of the world’s best-known brands, including Royal Caribbean, MGM Resorts, Cardinal Health, Uber, Mitsubishi, and DuPont. He has managed over 600 projects—for clients seeking a new name, a refreshed visual identity or positioning, or a more organized portfolio of sub-brands.