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The Branding Journal

Latest Articles About Branding

Christian Louboutin enters the make-up industry with a nail polish line

Christian Louboutin enters the make-up industry with a nail polish line

August 4, 2014
Zoo Jeans: when lions, tigers and bears become fashion designers

Zoo Jeans: when lions, tigers and bears become fashion designers

July 24, 2014
Greenpeace’s business card takes the form of a free Metro pass

Greenpeace’s business card takes the form of a free Metro pass

July 23, 2014
Airbnb’s consistent rebrand focuses on the sense of belonging to a community

Airbnb’s consistent rebrand focuses on the sense of belonging to a community

July 23, 2014
New services, logo and brand identity for leading employment website Monster.com

New services, logo and brand identity for leading employment website Monster.com

July 15, 2014
How brands reacted to Germany’s World Cup triumph

How brands reacted to Germany’s World Cup triumph

July 15, 2014
Pantene’s Branding Strategy Behind its ‘Not Sorry’ Commercial

Pantene’s Branding Strategy Behind its ‘Not Sorry’ Commercial

June 27, 2014
Cannes Lions 2014: The Big Winners of The International Festival of Creativity

Cannes Lions 2014: The Big Winners of The International Festival of Creativity

June 26, 2014
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  • Branding Strategies
    • Brand Architecture
    • Branding Concepts
    • Brand Experience
    • Brand Extension
    • Brand Identity
    • Brand Image
    • Brand Positioning
    • Brand Visual Identity
    • Co-Branding
    • Logo Design
    • Naming Strategy
    • Rebranding
  • Communications
    • Advertising
    • Digital Strategies
    • Packaging Design
    • Product Design
  • Case Studies
  • Resources
  • The Club
    • Member Login
    • Join Today!
  • Subscribe!